Our Digital Marketing Services

The Affinity Systems customer experience management team is proud to offer the popular digital marketing services that meet ever increasing consumer expectations with shorter time and awareness dedication using online marketing techniques:

  1. Predictive Analytics for extracting information from various data sources to determine patterns and trends and anticipate customer preference and needs.
  2. Content Marketing for creating a successful content strategy, in the right context to allow marketers to solve the needs of their customers, and address their challenges for the right solutions.
  3. Personalization for looking at customers as individuals, rather than “one size fits all” campaigns, increasing customer satisfaction, conversion and revenue, while decreasing costs and time.

The Affinity Systems Digital Marketing team works with your team and objectives…

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  1. We provide a complete 360° view of the customer
    1. Interactions across channels
    2. Dynamic mapping of customer behavior to personas
    3. Dynamic personalization and campaign optimization
  2. We build context marketing using an integrated platform
    1. Analytics
    2. Path Analysis
    3. Marketing Automation
    4. Cross-Channel Federated Experience Management

Affinity is proud to be a Microsoft Gold Certified Partner and a Sitecore Customer Experience Partner.

Sitecore is the global leader in experience management software. The Sitecore Experience Platform manages content, supplies contextual intelligence, and automates communications, at scale. It empowers marketers to deliver content in context of how customers have engaged with their brand, across every channel, in real time to make context marketing readily attainable for marketers who are looking for a better way to own and manage the experience they deliver customers. More than 4,400 of the world’s leading brands trust Sitecore for context marketing using an alternative approach to silos of digital marketing and homegrown databases. Sitecore delivers the complete picture that context marketing enables to deliver the personalized interactions that delight audiences, build loyalty, and drive revenue.

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